USC center on public diplomacy
When USC’s Center on Public Diplomacy needed a website refresh, we worked to not only rework the structure, organization, and layout of the site itself, but also to strengthen the brand overall.
We developed a new brand style guide that included logo treatments, typographic hierarchy, a color palette, and more. Our style guide allowed us to create more materials for them, including their print newsletter, e-newletter, and presentation templates.
Explore the website: uscpublicdiplomacy.com
ART DIRECTOR / DESIGNER: Rachel Warner
ART DIRECTOR / DESIGNER: Justine Massa
CREATIVE DIRECTOR: Matt Reinhard