USC center on public diplomacy

When USC’s Center on Public Diplomacy needed a website refresh, we worked to not only rework the structure, organization, and layout of the site itself, but also to strengthen the brand overall.

We developed a new brand style guide that included logo treatments, typographic hierarchy, a color palette, and more. Our style guide allowed us to create more materials for them, including their print newsletter, e-newletter, and presentation templates.

Explore the website: uscpublicdiplomacy.com

 

ART DIRECTOR / DESIGNER: Rachel Warner

ART DIRECTOR / DESIGNER: Justine Massa

CREATIVE DIRECTOR: Matt Reinhard