Macy’s VALENTINE’S DAY

Valentine’s Day may seem like it’s only for couples, but Macy’s wants to challenge that. It’s a day to celebrate ALL the loves in your life, not just the romantic ones. No matter who you want to shower with love this holiday, whether it’s a child, a pet, or even yourself, Macy’s has the gifts your loved one will love.

ART DIRECTOR: Rachel Warner

COPYWRITER: Jill DeBiase

GROUP CREATIVE DIRECTOR: Ken Erke

AGENCY: Major Behavior